eBook: What Top CPG Brands Have to Teach Us About Successful Product Launches

Catch five pro tips from real life CPG product launch case studies

Eighty-five percent of the 3,000 CPG products launched each year fail. Which means that not only does your brand’s new product face daunting odds, but you’ll face them fighting to be noticed in a sea of competition.

What do top CPG brands do to build awareness, drive trial and consideration, and grow sales? That’s just what we’ll explore in this white paper that details five product launch case studies from top brands like Dole, P&G, Nestle, and more.

Download the eBook today to read about five product launch tips you can't afford to ignore.